Chinese giant Xiaomi has released its newest smartphone, the impressive mid-range Redmi 7. This appealing handset is part of Xiaomi’s Redmi subdivision and will help the company in its quest to become the third-largest smartphone manufacturer by sales. Additionally, it will also help cement the company’s position at the top of the Indian smartphone market.
Under the hood, the Redmi 7 is packing a solid punch thanks to a good array of specs. For example, it has a Qualcomm Snapdragon 632 CPU, 2GB to 4GB of RAM, or a choice of 16GB, 32GB, or 64GB in storage. Elsewhere, there is a 4,000mAh battery that should deliver excellent battery life, while the expansive 6.26-inch HD+ display is coated in a healthy layer of Gorilla Glass 5.
Around the back of Xiaomi’s smartphone is a dual camera setup, a 12MP main lens (1.25-micron pixels) and a 2MP depth sensor. Flipping the handset around, the selfie camera is a 9MP lens located in the waterdrop notch to ensure the all-screen design of the Redmi 7 remains intact.
Other specifications include p2i water-resistance to let the handset handle splashes, rain, and other minor water issues. The fingerprint scanner on the Redmi 7 is located on the back below the camera, while the smartphone also boasts an IR blaster and 3.5mm headphone port.
In terms of pricing, Xiaomi says the 2GB/16GB starts at 699 yuan in China ($104), while the 3GB/32GB model coasts 799 yuan ($119), and the 4GB/64GB variant 999 yuan ($149). Available colors are blue, red, and black.
Xiaomi Pushing Mobile Market in India
Earlier this year, market research firm IDC published its latest figures regarding smartphone sales. While the big news was Huawei overtaking Apple to become the second best-selling OEM behind Samsung, it had some other interesting information.
Xiaomi is also closing in on Apple’s market position and the company’s continued growth against Apple’s small sales decline is being built in China and India. In its homeland, Xiaomi has enjoyed massive success, but it is arguably in India where the company can take that success to the next level.
Most smartphone markets are facing a slump in sales, even in China, which suffered the largest drop in sales last year. As we reported last week, India is an exception and is currently experiencing significant market growth. The country recorded smartphone sales up 10% compared to 2017, shifting 137 million devices during 2018.
Xiaomi is now comfortably the best-selling OEM in India, taking 30 percent of the market with 41 million-unit sales.